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More than eight hundred years ago, the poet Attar told a story about birds.

All the birds of the world gathered, with the same feeling: something was missing.

Life coaching, in Persian, online

With open arms, we become fellow travellers.

I’m Sheida Yousefi, a life coach and meditation coach. I work with Persian speakers, wherever in the world they live.

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The hoopoe

One bird had flown the road before.

She said: I know the way. Fly with me.

A painting of Sheida Yousefi sitting beneath the great tree, with the hoopoe in its branches

Your guide

Sheida Yousefi

Like the hoopoe, she has flown this road before.

I’ve walked the road of personal growth since my teens, learning in Iran, Malaysia, Nepal, Canada and the US. With all of that, I still say: the road of awareness never ends. It’s waking up, again and again.

  • Life coach, Dr Deepak Chopra academy
  • Meditation coach, a yoga school in Nepal
  • Master’s in Management, Canada
More about Sheida

But the road was long, and the nights were cold.

And every bird found a reason to stay.

Ways to work together

Which one sounds like you?

Choose a bird to hear the hoopoe’s answer.

The hoopoe is listening.

Free consultation

  • 20 minutes
  • Online
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A gift session for a conscious start, to see what coaching is like.

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Full session

  • 45 minutes
  • Online

One session on your topic, and what you need right now.

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The hoopoe answered every one.

The first valley

Quest

Here, everyone starts the same way: by looking.

Explore

Try it first, for free

  • The awareness letter, and essays

    Essays by Deepak Chopra and Sheila Patel, in Persian.

    Featured essayBeauty as the radiance of being itself

    Read

  • Guided meditations, podcasts and prayers

    In Persian, on any device.

    Featured meditationDeep calm

    Listen

  • Book talks

    Four books, read and discussed in recorded talks.

    Featured talkNo Mud, No Lotus, by Thich Nhat Hanh

    Watch

New, and most loved

Where other travellers started

  • MeditationI am safeFree
  • MeditationThe miracle of gratitudeFree
  • Podcast21 days, the miracle of lovePaid
  • EssayThe awakened heart: when love becomes who you areIn your library
  • EssaySleep is not only rest for the bodyFree
The second valley

Love

Travellers left a few words for the ones still coming.

Fellow travellers

A few words left behind

  • Two small birds on a branch at dawn, one sheltering the other under its wing

    I started with Sheida in a time of grief, when my connection to life had broken. We began with slow steps. Sheida is like a friend, a companion you don’t need a mask with. She listens, without judgement, in a safe space.

    A clientOne-to-one coaching
  • Balloons rising over the hills, with a few birds beside them

    When I wrote on the balloons and gave them to the sky, I felt lighter, and I felt well.

    ZahraThe meditation on observing and letting go of thoughts
  • A bird singing on a pomegranate branch above a still pool

    In these six months I realised that everything starts within us. I learned to be at peace with myself, and to enjoy my life in the moment.

    A workshop memberThe one-year conscious living workshop
  • A nightingale singing to a red rose

    It was wonderful, dear Sheida. It gave me such a good feeling. Already I feel I’ve fallen in love with myself.

    MinaThe podcast 21 days, the miracle of love
  • A small bird at the start of a winding road to a far blue mountain

    For years I had been looking for my purpose in this world. You listened so kindly, stayed beside me, and showed it to me with such skill.

    A clientA few weeks of one-to-one coaching
  • A small bird with open wings, greeting the morning sun over the hills

    Today was my third time meditating with you. I couldn’t take the smile off my face. The first time I had to hold it there; today it seemed to have gone right into me.

    A listenerThe morning gratitude meditation
The third valley

Knowledge

Nobody flies it alone. We learn from those who flew before.

Teachers

The teachers who each built a part of today’s Sheida

Attar gave every traveller a bird. Here is each teacher’s.

  • Sri AkarshanaThe kingfisher: perfectly still, until the moment to move.
  • Steve ChandlerReinventing YourselfThe blue jay: bold, and never too proud to begin again.
  • Robin SharmaThe Monk Who Sold His FerrariThe robin: the first song of the morning.
  • Rick HansonHardwiring HappinessThe hummingbird: it lives on small, sweet moments.
  • Debbie FordThe Dark Side of the Light ChasersThe owl: at home in the dark.
  • Gabrielle BernsteinThe Universe Has Your BackThe dove: carried by trust.
  • Deepak ChopraThe Seven Spiritual Laws of SuccessThe peacock: India’s bird, with an eye on every feather.
  • Joe DispenzaBreaking the Habit of Being YourselfThe raven: clever enough to change its own mind.
  • Gay HendricksThe Big LeapThe swallow: it crosses whole continents, one leap at a time.
  • Wayne DyerThe Power of IntentionThe eagle: it sees where it is going.
  • Thich Nhat HanhNo Mud, No LotusThe crane: calm, where the lotus grows out of the mud.

Four valleys more.

Many birds turned back.

Detachment

Unity

Wonder

Nothingness

Thirty arrived.

At the lake, they looked for the Simorgh, the king of birds.

In the water, they saw thirty birds.

In Persian, si morgh means thirty birds. They had been what they were looking for, all along.

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